Earlier this year, multi-talented musician and international superstar Lay Zhang (LAY) announced the creation of DNA music alliance, a collective of unique Chinese musicians destined to take the world by storm. as they create music for a global audience. Without missing a beat, the alliance released their latest single, “Break My Heart” featuring LAY, Vinida Weng, and GALI, which is now available for streaming..
In March, the members of this fully stacked line up consisting of 7 talented artists, all of whom are very popular musicians based in China, released a full group project called “Cypher” . Continuing to grow in global recognition, this ensemble made their mark with a production team comprised of global hitmakers, including GRAMMY® award-winning heavyweight producers like Murda Beatz. Led by LAY, this long-awaited next release sets the tone for a new subunit of the alliance that showcases a new distinct style.
With the flow that listeners have come to love and expect from LAY, “Break My Heart” skillfully combines Chinese instruments with a Western production bassline to create a complex, rich, and compelling sound space. . LAY’s breathy, feather-light vocals in the chorus sit atop a constant, heavy bass reminiscent of classic American hip-hop. GALI’s husky rap verses provide another layer of auditory contrast against Vinida’s more lyrical bars, while acoustic guitar plucks and whistle tones are scattered in the background. Only DNA, the music collective full of talented artists, can create a song that is simultaneously sad, grimy, and groovy, without a doubt a new staple for dance playlists all over the world.
LAY has become and continues to be a household name in Asia, and his career has taken him by storm over the past three years after joining forces with Steve Aoki and will.i.am for the 2020 hit cross-cultural collaboration still love you, reached #1 on the QQ Music China chart. He then released a string of hits with an album, two EPs, cross-genre collaborations and solo singles overseas that further propelled his international star power. The Chinese icon is one of the most loved stars in the region with a loyal and highly engaged 51 million followers on Weibo and over 14.2 million followers on Instagram. As a solo artist, the entrepreneur’s career rose to great success, becoming the highest-ranking Mando-pop star on the Billboard 200 chart and the first Chinese artist to enter the iTunes Top 60 in the US; with his third solo album NAMANANA. Outside of music, he has often shown his acting skills in TV and film roles, hosting many top-rated shows with many established and emerging artists to help bring their star power abroad in this project that is close to his heart.
