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Insular Life (InLife), the first and largest Filipino-owned life insurer, has started a new campaign to support the Filipino arts.
InLife Chief Marketing Officer Gae L. Martinez said InLife’s new campaign is rooted in the understanding that people have an innate love to dream and express themselves.
“The arts provide a platform to show the ideal and the impossible. From a dream, we can create endless possibilities. There are those who dream bigger dreams like the artists we watch. Believe the InLife in the dreams of Filipino artists and their capacity to do good in life,” said Martinez.
As part of this campaign, InLife recently organized an exclusive concert titled “Harmonies in Life” for its Amorsolo Circle members. The concert featured Megastar Sharon Cuneta, and famous composer Louie Ocampo.
InLife also partnered with the Ayala Foundation to support a six-month exhibit at the Ayala Museum of a long-lost painting of the national hero, Juan Luna. Titled “Splendor – Juan Luna: Painter as Hero,” the exhibit sheds light on Luna’s artistic genius and the cultural significance of his work.
“By nurturing Filipino talent and celebrating artistic expression, InLife aims to create a thriving environment where the arts can flourish and contribute to the cultural fabric of our country. InLife recognizes that the arts serve as a platform to encourage Filipinos to dream big, nurture their creativity, and pursue A lifetime for Good,” said Martinez.
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